Episode 1

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Published on:

16th Jan 2024

8 Reasons Why Your Business Might NOT Need a Branded Podcast in 2024!

In this episode of "Your Business Needs A Branded Podcast," I'm dishing out some home truths about starting a branded podcast in 2024.

Hi! I'm Neal Veglio, better known to my friends, clients and peers as "The Podmaster".

If you want to check out my other show of that name, which is aimed more at independent and DIY podcasters, you'll find it here.

https://www.podmastery.co/

Back to you, as someone in charge of the marketing of your brand.

Perhaps you're thinking of adding a podcast to your marketing mix this year?

I urge you to listen to this episode first.

I'm sharing 8 things you'll need to consider before you do.

They could well end up being reasons NOT to start a branded podcast in 2024!

As the founder of Podnows Podcasting, I like to share my expertise and offer valuable insights for brands and entrepreneurs who are considering launching a podcast.

Listen to learn the real challenges and expectations of starting a branded podcast in 2024.

If you've listened and you think you're ready to start your branded podcast, you can check out the services we offer brands like you, below.

podknows.co.uk

Mentioned in this episode:

Podknows Launch Book

Get our free book "Podcast Launch Strategy"

Free Launch Book

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About the Podcast

Your Business Needs A Branded Podcast: B2B Podcasting
If you want to strengthen trust and credibility with both current and future customers then your business needs a branded podcast.

This show explores the world of using a branded podcast for business and lead-generation, and examines the common myths and questions that would-be branded podcast creators always have.

Don't even consider starting up a business without factoring in plans to include a podcast as part of your marketing strategy.

After listening to this show, you'll be equipped with the knowledge you need to start your own branded podcast!

Your Business Needs A Podcast is a Podknows Podcasting network show.

About your host

Profile picture for Neal Veglio

Neal Veglio

As the UK's longest serving podcaster (having started in 2001 before it was even known as a 'thing') I've seen a lot of changes to the industry. Having launched more than 100 podcasts over the years, I help brands and entrepreneurs to get their marketing messaging out 'in the wild', but in a compelling, not boring way.